Chloe Webb
Creative Professional
A graduate of the University of Georgia, I learned with hands on experience what it means to connect with real people to tell their stories. My recent career experience includes video marketing agency work and all aspects of creative marketing for the senior care industry.
Education
December 2024
BA in Advertising
Cum Laude
University of Georgia
Earned my bachelor's degree in Advertising from the Henry W. Grady College of Journalism and Mass Communication and a minor in Design and Media from the Lamar Dodd School of Art.
Work Experience
June 2024 - Present
Content Marketing Specialist
WelcomeHome Software
Atlanta, Georgia
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Works cross-functionally with all departments to create print and digital collateral to drive sales and increase customer retention
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Manages the brand social media, including the company LinkedIn with 12k+ followers, creates graphics and videos, writes copy in company voice, strategically plans out schedule for month ahead and identifies areas for improvement
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Contributes to copywriting through writing three monthly newsletters and customer/prospect focused emails in Hubspot, producing industry related blogs, conducting relevant research, posting directly to our website on Wix, and setting up proper SEO for related blog and social posts
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Creates analytic review presentations on all sources of content produced by the creative team, including creative requests, blog, social media, print, digital, and webinar performance to identify areas of improvement to assist in directing the content strategy
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Provides operational and project management support for the marketing team through platforms like Monday and ClickUp
June 2023 - March 2024
Digital Marketing and Graphic Design
Consume Media
Norcross, Georgia
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Created the branding and promotional assets for the launch of a company podcast, curated around a focus on collaboration and partnerships
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Acquired media assets, wrote social media copy that matched the company voice and set the posting calendar for the brand social media accounts
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Conducted industry research on video marketing each week to write a 500 word blog post, uploaded and published to company website through WordPress and setting up proper SEO
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Designed graphics and video content for social media, utilizing posting and management platforms like Loomly, Vimeo, and Youtube
Some of my favorites
Movie
Rocky - 1976
Coffee
Plain cold brew with a pump of sugar free vanilla
Hobbies
Reading, tennis, golf, baking, weight lifting, crafting, sports
Restaurant