Chloe Webb
Creative Professional

A graduate of the University of Georgia, I learned with hands on experience what it means to connect with real people to tell their stories. My recent career experience includes video marketing agency work and all aspects of creative marketing for SaaS technology in the senior care industry.

Portfolio

Resume

Education

BA in Advertising

Cum Laude
University of Georgia

I earned my bachelor's degree in Advertising from the Henry W. Grady College of Journalism and Mass Communication with a minor in Design and Media from the Lamar Dodd School of Art.

Work Experience

June 2024 - Present

Content Marketing Specialist

WelcomeHome Software

Atlanta, Georgia

Works cross-functionally with all departments to create print and digital collateral to drive sales and increase customer retention
Manages the brand social media, including the company LinkedIn with 12k+ followers, creates graphics and videos, writes copy in company voice, strategically plans out schedule for month ahead and identifies areas for improvement to increase WelcomeHome's thought leadership presence on LinkedIn
Contributes to copywriting through writing four monthly newsletters and customer/prospect focused emails, producing industry related blogs, conducting relevant research, posting directly to our website on Wix, and setting up proper SEO for related blog and social posts
Builds and designs newsletters and other emails in Hubspot
Leads web design and building of new landing pages
Leads photo and video production, including taking all new hire headshots, and planning, producing, and editing all videos
Assists in the ideation and development of graphic design pieces, including 20+ page data driven reports, report covers, and other marketing collateral as needed
Provides operational and project management support for the marketing team through platforms like Monday.com

June 2023 - March 2024

Digital Marketing and Graphic Design

Consume Media

Norcross, Georgia

Created the branding and promotional assets for the launch of a company podcast, curated around a focus on collaboration and partnerships
Acquired media assets, wrote social media copy that matched the company voice and set the posting calendar for the brand social media accounts
Conducted industry research on video marketing each week to write a 500 word blog post, uploaded and published to company website through WordPress and setting up proper SEO
Designed graphics and video content for social media, utilizing posting and management platforms like Loomly, Vimeo, and Youtube

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